FAIRWAY STYLES BLOG

TRAVISMATHEW: BRINGING SOCAL TO YOUR SUNDAYS

Feb 02, 2017

We as a society associate golf with Sunday mornings, sunny weather and taking a break from the day-to-day. There is nothing quite like the sense of freedom from showing up at the first tee box and knowing that the next four to five hours is going to be focused on nothing more than the green landscape, a little white ball and good company. The TravisMathew line of apparel perfectly captures this elegantly casual way of weekend life.

Founded in 2007, TravisMathew is designed to capture the Southern California way of life and bring it to your house. With high quality materials and impeccable design, they claim that they are “throwing a party” and we would have to agree. With four different fabrics, there is certain to be one that suits your needs. The Performance Pima is the signature style that blends Peruvian Pima cotton and polyester. Performance Interlock is made up of the pima cotton and a poly pique knit. Athletic Pique is made of polyester and elastane that is breathable, moisture wicking and has a high abrasion resistance. Cool Tech is the material used for their bottoms and is wrinkle resistant and quick-drying.

Another item that sets the TravisMathew brand apart is its veritable army of golfers that use their product. Headlined by Major Championship-winner Keegan Bradley, they have over a dozen professional golfers signed on as brand ambassadors. Tune in on any given weekend and you should see these very same clothing items on your television.

Recently, TravisMathew expanded upon its brand identity. With golfers nowadays looking more and more like you would expect them to field a ground ball or catch touchdown passes, TravisMathew RED is a line of apparel designed with the everyday athlete in mind. This line of both athletic and casual wear fits your active lifestyle needs without sacrificing on style. With this line they have added Andy Roddick, James Blake, Casey Brown and Graham Rahal on as ambassadors as well.

We are proud to carry both the TravisMathew and TravisMathew RED lines here at Fairway Styles. With their sleek designs and quality materials, TravisMathew is sure to bring some swagger to your Sundays.